Dec 14, 2024
You put together the business plan, signed the lease, designed an informative website and…*crickets*. It can be pretty discouraging when you put in the effort, but you're not attracting yo...
Continue ReadingOct 17, 2024
We all enjoy that element of surprise (well, most of us!). User-generated unboxing videos have popped up more and more on YouTube and other social media platforms, adding a surprising value to prod...
Continue ReadingJul 23, 2024
For many of us, keeping organized and productive seems to be the goal that haunts us throughout the year – especially in an increasingly digital age where social media, a million calendar rem...
Continue ReadingOct 11, 2023
What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it – Instagram. This photo and video sharing social platform h...
Continue ReadingAug 5, 2023
Social media is used for different purposes. News outlets tweet out breaking news, fashion trends are posted on Instagram, and political ads are promoted through Facebook. Social media platforms ar...
Continue ReadingJul 29, 2023
In marketing terminology, perceived value is what consumers think a product is worth to them. Outside factors like personal memories or associations, celebrity endorsements, resemblance to a higher...
Continue ReadingJul 21, 2023
Getting free items can feel like winning the lottery. Whether it's a free sample at the grocery store or a free trial of your favorite streaming service, it is always exciting to get something for ...
Continue ReadingMay 9, 2023
If you've ever been to a music festival or convention and walked away with a bag full of freebies, then you know that promotional products work! But did you know that those quirky logoed products h...
Continue ReadingMar 19, 2023
Your phone's ringing off the hook. You've got three meetings back to back. Emails are piling up in your inbox. And when you have a moment to book your next business trip, you wonder how you're ever...
Continue ReadingFeb 26, 2023
After working a long, tiring day, all you want to do is plop down on the sofa and watch TV. The thought of laying on the couch spending hours of mindless activity is tempting to most. In fact, the ...
Continue ReadingDec 23, 2022
A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, an...
Continue ReadingNov 23, 2022
It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save yo...
Continue ReadingSep 17, 2022
Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...
Continue ReadingMar 16, 2022
In the past, the words “work” and “fun” were two very different concepts that could never be caught in the same sentence. The old school rationale taught us that if you are ...
Continue ReadingJan 31, 2022
Employee engagement starts the second a new employee walks in the door, so it's important for companies to make a good impression on their first day! The onboarding process shouldn't just be about ...
Continue ReadingJan 23, 2022
A logo is often a company's first impression and it can impact a customer's perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element that repre...
Continue ReadingJan 16, 2022
We all have a superstar in the office. They're the ones who get all their work done before the deadline, befriend everyone in the office, manage an entire team, and still make it to the gym every d...
Continue ReadingDec 17, 2021
Customer experience can make or break your company. How you and your employees treat customers directly reflects your brand's values. But the truth is, positive customer experiences can be difficul...
Continue ReadingNov 11, 2021
Empathy is the ability to feel the same emotions felt by someone else. This trait allows you to feel pain for a friend whose going through a divorce, or excitement for a sister who was recently pro...
Continue ReadingNov 4, 2021
From social media graphics and website layouts to creating a cohesive grouping of promotional products, there are plenty of opportunities to flex your creative muscles and grow your business at the...
Continue ReadingSep 30, 2021
The world of graphic and web design is complicated and there is a lot of terminology out there to learn. To help you out, we've put together a cheat sheet with answers to some of the top graphic de...
Continue ReadingAug 24, 2021
Have you started thinking about Christmas gifts for your employees or clients? The holidays will be here before you know it, and large orders can have longer shipping times. Start looking for gifts...
Continue ReadingAug 17, 2021
Everybody loves getting new business – it's exciting! Because new customers are so crucial to growing a business, many companies pour the majority of their marketing time and energy into gene...
Continue ReadingJul 18, 2021
No matter what they're purchasing, no one wants their products to be unsafe – it's a no-brainer! In the United States, there are several different product safety regulations that promotional ...
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