More Than a Bandana: Proud to Be Part of Boston College’s Red Bandana Game
At SourcePromo, some of the projects we’re most proud of aren’t necessarily the biggest or most complicated. They’re the ones that mean something.
We were honored to produce the red bandanas for Boston College’s Red Bandana Game, an annual tradition that pays tribute to Welles Remy Crowther, a Boston College graduate and former lacrosse player who became known as the “Man in the Red Bandana.”
The Story Behind the Red Bandana
On September 11, 2001, Welles was working on the 104th floor of the South Tower of the World Trade Center when the attacks occurred.
Rather than focusing on his own escape, Welles repeatedly went back to help others, leading people to safety and saving lives before ultimately losing his own.
Survivors remembered the young man who helped them by one distinctive detail: the red bandana he wore over his face.
That red bandana became a symbol of Welles’ courage, compassion, leadership and willingness to put others before himself.
A Tradition That Keeps His Legacy Alive
Each year, Boston College honors Welles through its Red Bandana Game, with players, students and fans coming together to celebrate his life and the values he represented.
For SourcePromo, being trusted to produce the red bandanas for this tradition was about much more than manufacturing a promotional item.
It was about helping create something that thousands of people would hold, wear and immediately associate with a remarkable story.
When a Product Becomes Part of the Story
This project represents what we believe promotional products can be at their very best.
A simple item can become a symbol. It can connect thousands of people. It can start conversations, create memories and help tell a story long after an event is over.
We are incredibly proud to have played a small role in helping Boston College continue the legacy of Welles Crowther and the powerful message represented by the red bandana:
Courage. Service. Sacrifice. And putting others before yourself.
For us, this will always be more than a bandana.
It’s a reminder of the impact one person can have — and an honor to help keep that story alive.